• Designed by Aston Martin is a limited edition collection that reveals the creative union between Bowmore and Aston Martin 
• Three classic Bowmore whiskies have taken on a striking new look inspired by some of the most influential cars from Aston Martin’s 108-year history 
• This exclusive collection will be available from August 2021, exclusively in global travel retail outlets 

29 July 2021, Islay, UK: Bowmore® Islay Single Malt Scotch Whisky has today revealed the Designed by Aston Martin collection, a collaboration committed to the realisation of timeless, beautiful creations. 

This exclusive collection brings together Bowmore’s exceptional whisky making credentials with the design talent of one of the world’s foremost luxury automotive marques, to create new products and concepts celebrating the synergies and shared passions of these two iconic brands.

The Aston Martin x Bowmore partnership, which began in 2019, celebrates both brand’s rich heritage of creating beautiful products that combine innovative design and exquisite craftsmanship. The first fruits of this partnership were revealed last summer with the launch of Black Bowmore DB5 1964, one of the rarest single malt whiskies ever created, offered in a handcrafted bottle incorporating a genuine Aston Martin DB5 piston. This was followed by the first Aston Martin x Bowmore automotive offering: the DBX Bowmore, an exclusive ‘Q by Aston Martin’ edition of the marque’s luxury SUV. Today’s launch of the Designed by Aston Martin collection is the first multi-product offering from this unique collaboration.

In the first unveiling of this concept, three classic Bowmore whiskies have taken on a striking new look inspired by some of the rarest and most influential cars from Aston Martin’s 108-year history and will be available exclusively in global travel retail outlets   Released annually, the new-look limited edition collection incorporates Bowmore 10, 15 and 18-Year-Old single malts and allows for the intriguing exploration of the significant synergies of these two worlds.

With the ethos of Bowmore and character of these whiskies as inspiration, Aston Martin’s design team have captured the essence of their own legacy and elevated the distinctive character of each of the whiskies.  The striking design calls on iconic cars in terms of styling, engineering and performance, which made an indelible mark on the company’s evolution and design philosophy. 

The Bowmore 10 Years Old is paired with the game changing Aston Martin factory Team Car, the LM10, which first raced at Le Mans in 1932.  Both clearly expressing a bold and confident style, these two creations push the boundaries.  The whisky boldly fuses spice from Spanish oak casks, with signature smoke flavours, whilst the LM10 encapsulates exceptional technical prowess, using cutting edge technology of the time to minimise weight and accelerate speed.

Taking inspiration from the iconic Aston Martin Atom, the elegant and beautifully refined Bowmore 15 Years Old captures a definitive moment in time and pays homage to each of the respective craftsmen’s creative flair and passion. This single malt, like the Atom, is a truly defining work of art. The whisky crafted from exquisite first fill bourbon casks and hogsheads reveals a refreshingly uplifting and stylish character, whilst the Atom is the epitome of beauty and period styling, disruptive and elegantly strong eye-catching concept.

Performance is the force which unites the Aston Martin DB Mk III and Bowmore 18 Years Old. Together they celebrate exceptional attention to detail, embracing the absolute complexity at the heart of both these beautiful creations.  A high performing single malt, deeply complex, rare and dignified from time well spent in the finest Oloroso and Pedro Ximénez casks is united with an alluring Aston Martin which encapsulates technical prowess and the optimal execution.

David Turner, Bowmore Distillery Manager, said, “These limited-edition releases not only celebrate our partnership but also give some of our wonderful whiskies a whole new look which I know will excite Bowmore fans and collectors around the world. By bringing together our skills and passions, we are inviting drinkers to explore our stunning and exclusive GTR collection whilst also showcasing how our shared commitment to heritage and craftsmanship can truly come to life.”

Cathal Loughnane, Head of Partnerships of Aston Martin Lagonda, said: “It has been fascinating to study the unique characteristics of each of these whiskies and align them with some incredible cars from our past. Every Aston Martin has its own character and that is something we pay a great deal of attention to in the design process. This has been a new challenge for us and it is one we have enjoyed immensely.”

The Designed by Aston Martin collection, exclusive to travel retail, goes on sale August 2021 and will be available in Duty Free worldwide, with activations in key airport locations including London Heathrow, Frankfurt, Hainan, Istanbul and Taiwan.

As world class premium brands Bowmore and Aston Martin urge consumers never to drink and drive, because of this we will be integrating our Drink Smart® messaging into our brand activations around the partnership. Our dedicated Drink Smart® platform ensures we effectively communicate with legal-purchase age adults about making informed, responsible choices.  
https://www.drinksmart.com/reducing-drunk-driving-or-drink-driving 

Tasting Notes 

Bowmore 10-year-old     ABV 40%    

On The Eye: Dark amber
Breathe In: Sun-dried fruit, baked Seville orange and toasted maple
Sip: Sultanas, sea salt and dark fruit oils
Savour: Peat-smoked walnut and spice                        

Bowmore 15-year-old     ABV 43%    

On The Eye: Golden barley
Breathe In: Sicilian golden desserts with honey, Amalfi lemon and sweet tobacco leaf
Sip: Silky citrus, salty-sweet vanilla and honeycomb
Savour: Peat smoke, sweet almond and lingering lemon                

Bowmore 18-year-old     ABV 43%    

On The Eye: Deepest Sunset
Breathe In: Rich dark chocolate, treacle toffee and date oil
Sip: Bitter-sweet orange peel and peat-smoke roasted coffee
Savour: Velvet mocha and macadamia nut chocolate                    

About Aston Martin Lagonda: 

Aston Martin Lagonda is a luxury automotive group focused on the creation of exclusive cars and SUVs. The iconic Aston Martin brand fuses the latest technology, exceptional hand craftsmanship and timeless design to produce models including the Vantage, DB11, DBS Superleggera and the new SUV, DBX.  Based in Gaydon, England, Aston Martin Lagonda designs, creates and exports cars which are sold in 55 countries around the world. 

Lagonda was founded in 1899 and Aston Martin in 1913. The two brands came together in 1947 when both were purchased by the late Sir David Brown. 

About Bowmore®:

Founded in 1779, Bowmore® is the oldest distillery on Islay.  Our maturation warehouse is the oldest in the world and our handcrafted single malt whisky is defined by time and inspired by its home place.

Time is defining at Bowmore® and we tirelessly harness the power of time to shape our whiskies. Our distillery’s adherence to traditional production methods helps to shape the character of our fruity and smoky single malts. Today, we are amongst one of a few distilleries which still produces its own floor malted barley, hand-turned by a traditional wooden malt shovel and hand drawn machinery.  Water for the whiskies is specially drawn from the Laggan River, with its rich peaty overtones – the same Islay peat that fires the malt-drying kiln. 

Bowmore® Distillery's proximity to the sea is also vital in determining the final character of its spirit and gives a hint of sea air to the character. The legendary Bowmore® No. 1 Vaults is where most of the whiskies spend their long lives resting quietly in the cool, dark, damp cellars below sea level, oblivious to the waves thrashing the vault's sea-facing wall. 

Matured in oak casks, previously used for bourbon, sherry or claret, over time developing rich and mellow flavours until the expertise of our whisky makers deems them ready for bottling.  It is this combination of peat, barley, sea breeze, water, wood, people and tradition that makes Bowmore the exceptional single malt it is today.

Time is marked on each and every bottle of Bowmore, proudly and boldly as a marker of where and when each one’s journey began.  This is our story of time. This is Bowmore; the Art of Time since 1779.

About Beam Suntory:
    
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and Midori liqueur. 

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.

The new Yamazaki 25 Single Malt Whisky captures the depth, complexity, and treasure of a quarter century of Yamazaki

Chicago, IL (July 26, 2021) – With the launch of the reformulated Yamazaki® 25 Single Malt Whisky, the House of Suntory honors the birthplace of Japanese whisky, capturing and celebrating the pioneering roots of one of the world’s greatest whiskies. Yamazaki 25 Single Malt Whisky is blended from rare whiskies aged over a quarter of a century in the place Shinjiro Torii chose to begin the illustrious journey of Japanese whisky.

Fifth generation Chief Blender Shinji Fukuyo has returned to the roots of what made Yamazaki quintessentially Yamazaki. Yamazaki Single Malt celebrates the profound spirit of its soul place – deep, complex and multi-layered with fruit and Mizunara notes. For Fukuyo, Yamazaki 25 was a journey in rediscovering what is Yamazaki, the pioneer of Japanese Whisky. Now, Yamazaki 12, Yamazaki 18 and the reformulated Yamazaki 25 all contain carefully blended liquid components aged in American oak, Spanish oak and Japanese Mizunara oak. 

“My inspiration for Yamazaki 25 was the Yamazaki 1984 statement that was awarded the ultimate recognition of the Supreme Champion Spirit at the International Spirits Challenge in 2010,” said Shinji Fukuyo. “We went back to the key component whiskies of Yamazaki. We deliberately chose to feature the depth and profound nature of the notable Japanese Mizunara Oak. For in its meticulous balance with the American and Spanish Oak, Yamazaki’s signature multi-layered taste profile and complex aroma is accentuated.”

Yamazaki means “mountain cape” originating from the two Japanese characters ⼭ (yama – mountain) and 崎 (saki – cape), referencing its unique geographic location –  surrounded by a range of forest covered mountains. Since 1923, Yamazaki Distillery has been globally acclaimed as Japan’s first and oldest malt distillery. Nestled proudly on the periphery of Kyoto, the area around Yamazaki Distillery has been long referred to as “Minaseno” famous for its exquisite natural water, even mentioned in the Man'yoshu, the ancient anthology of Japanese poetry. Home to Sen no Rikyu, Master of "The Way of Tea” and his renowned "Rikyu no Mizu" (water of the imperial villa), the waters of Yamazaki are selected by the nation’s Ministry of Environment as one of Japan's one hundred best natural mineral waters.

In 1984, following the pioneering spirit of Shinjiro Torii, second generation Master Blender Keizo Saji introduced Yamazaki Single Malt Whisky to commemorate the 60 years since the first drop of whisky was made at the Yamazaki distillery. Since then, Yamazaki has continuously paved the way for Japanese whisky. In  2003, Yamazaki was the first Japanese whisky to be awarded the Gold Medal at the International Spirits Challenge. Today, Yamazaki is embraced as one of the best single malts of the world, with Yamazaki Sherry Cask 2013 being awarded the World's Best Whisky in Jim Murray's Whisky Bible 2015. This year, 18 years after receiving its first Gold Medal, the reformulated Yamazaki 25 again received a Gold Medal from the 2021 International Spirits Challenge.

The new Yamazaki 25 enhances the award-winning Yamazaki collection, consistently showcasing the House of Suntory’s diversity of making and art of aging. Meticulously composed of rare malt whiskies, all aged over 25 years in American, Spanish and Mizunara Oak casks, this masterpiece single malt embraces a complex flavor profile highlighting dried-fruit aromas, balanced with hints of tart and subtle sweetness, all enveloped in its signature, noble, sandalwood bouquet of Mizunara casks, for a deep and lingering finish. 

Fukuyo suggests Yamazaki 25 to be enjoyed neat in your favorite whisky glass to savor your special moments.

Reformulated Yamazaki 25: Tasting Notes
COLOR: Amber
NOSE: Mizunara spiced notes of incense, followed by a complex bouquet of dried kaki persimmon and satsuma orange notes.
PALATE: Mizunara sandalwood notes that open and deepen into complex layers of dried kaki persimmon subtle sweetness, tart yuzu notes with gentle shoga ginger spicy notes
FINISH: Profound long finish of Mizunara spiced subtly sweet and tart wood notes that remain with lingering smoky accents.

The bottle label is 100% handcrafted mulberry Echizen paper produced via a slow process of drying on wood boards (a traditional Japanese method). 

Yamazaki 25 Single Malt Whisky is presented at 43% alcohol by volume (86 proof) with a suggested retail price of $2,000.00 (750ml).

ABOUT HOUSE OF SUNTORY
Since 1923, Suntory has been renowned as the pioneer of Japanese whisky for its House of Master Blenders and for their Art of Blending. The founding father of Japanese whisky Shinjiro Torii built Japan’s first malt whisky distillery in Yamazaki, and the Suntory legacy continued with Torii’s son, Keizo Saji, Suntory’s second master blender who continued to establish distilleries including the Hakushu distillery. As the generations of Suntory’s master blenders carry on, Suntory Whisky remains committed to heritage and innovation. The House of Suntory Whisky has been named four-time Distiller of the Year at the International Spirits Challenge in London, UK (2010, 2012, 2013, 2014). Most recently in 2021, The House of Suntory was named Japanese Distiller of the Year. 

Suntory Whiskies are subtle, refined and complex. The portfolio includes two single malt whiskies:  Yamazaki—Japan’s N°1 Single Malt, multi-layered and profound, Hakushu—verdant, fresh, and delicately smoky; and two blends: the noble blend, Hibiki—Japan’s most highly awarded blended whisky and Suntory Whisky Toki. 

whisky.suntory.com        @suntorywhisky        #suntorywhisky

ABOUT BEAM SUNTORY
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and On The Rocks Premium Cocktails.  

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good.  Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan.  For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.

This long-term, strategic partnership will initially bring the Sauza tequila brand further into the US RTD category and Truly Hard Seltzer into bottled spirits

[BOSTON & CHICAGO – July 15, 2021] Beam Suntory and The Boston Beer Company have formed a long-term, strategic partnership to extend select iconic brands into some of the fastest-growing beverage alcohol segments. Through this partnership, Beam Suntory, a world leader in premium spirits, and Boston Beer, a pioneer in craft beer, initially plan to launch products that bring the Sauza tequila brand further into ready-to-drink beverages (RTDs), and Truly Hard Seltzer into bottled spirits.

The first new products resulting from this partnership will be available across consumer retail channels in the United States by mid-2022, with plans to expand across more key brands in the future.

“Our industry is rapidly evolving, and consumers are looking for new and exciting options that suit a wide variety of occasions, and we couldn’t be happier to have found the perfect partner to extend our brands into the spirits category,” said Dave Burwick, CEO of The Boston Beer Co. “Beam Suntory shares our pioneering, entrepreneurial spirit, and the obsession with delivering high-quality products. This unique, win-win collaboration opens a new frontier for our industry-leading Truly Hard Seltzer brand as we expand into bottled spirits and also allows us to bring a great tequila brand into our best-in-class wholesaler network.”

Boston Beer’s existing portfolio includes industry-leading brands such as Samuel Adams and Dogfish Head beer, Truly Hard Seltzer, Twisted Tea Hard Iced Tea, and Angry Orchard Hard Cider.  As part of this partnership, the company plans to expand Truly Hard Seltzer, the fastest growing hard seltzer on the market, into bottled spirits and will benefit from Beam Suntory’s distilling expertise and robust distribution network.

Already an RTD leader in Japan, Australia and Germany leveraging brands like Jim Beam, Canadian Club and -196°, Beam Suntory is turbo-charging its fast-growing US RTD business, building on the acquisition of On The Rocks premium cocktails and launch of Hornitos seltzers and the Jim Beam Highball. As part of this collaboration, Beam Suntory’s Sauza tequila brand, will expand into additional RTD formats by leveraging Boston Beer’s expertise, production capabilities and distribution footprint.  

“We are each tapping opportunities in adjacent categories by unleashing our shared creativity and respective distribution strengths in spaces that resonate with consumers,” said Albert Baladi, Beam Suntory President & CEO. “We’re expanding the reach of loved, iconic brands that have tremendous equity, credibility, and consumer loyalty. Beam Suntory and Boston Beer understand brand building, and as pioneers in premium spirits and craft beer, our combined possibilities are limitless.”

###

About The Boston Beer Company:
The Boston Beer Company, Inc. (NYSE: SAM) began in 1984 brewing Samuel Adams beer and the Samuel Adams brand is currently recognized as one of the largest and most respected craft beer brands.  Our portfolio of brands also includes Truly Hard Seltzer, Twisted Tea, Angry Orchard Hard Cider and Dogfish Head Brewery as well as other craft beer brands such as Angel City Brewery and Coney Island Brewing. For more information, please visit our investor relations website at www.bostonbeer.com, which includes links to all of our respective brand websites.

About Beam Suntory:
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam® and Maker’s Mark® bourbon brands, Suntory whisky Kakubin and Courvoisier® cognac, as well as world renowned premium brands including Knob Creek®, Basil Hayden’s® and Legent™ bourbon; Yamazaki®, Hakushu®, Hibiki® and Toki™ Japanese whisky; Teacher’s, Laphroaig® and Bowmore® Scotch whisky; Canadian Club® whisky; Hornitos® and Sauza® tequila; EFFEN®, Haku® and Pinnacle® vodka; Sipsmith® and Roku™ gin; and On The Rocks® Premium Cocktails. 

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good, which now includes its transformative sustainability strategy, Proof Positive. Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com. 

Among Best in Category Trophy, Hibiki® 21 Wins Double Gold, Yamazaki® and Hakushu® Score Several Gold Awards in Prestigious Global Tasting Event  

Chicago, IL (July 13, 2021) – The House of Suntory, the founding house and pioneer of Japanese Whisky, received its latest wave of industry accolades from this year’s 2021 International Spirits Challenge across its core portfolio of premium whiskies, including a category win for Japanese Whisky Distiller of the Year, and a Double Gold win for Hibiki® 21 –  one of only 11 Double Golds awarded in the entire competition. 

Other Gold wins for the House of Suntory went to Hibiki, Yamazaki® and Hakushu® expressions. The House of Suntory received 21 medals in total across the brands, including 13 Gold medals. Held in London in June, the International Spirits Challenge recognizes outstanding quality, excellence and achievement in spirits around the world. 

“We are honored to continue receiving this level of outstanding recognition year over year by one of the most prestigious industry competitions in the world,” says Jon Potter, Managing Director for the House of Suntory at Beam Suntory. “These awards are a testament to our company’s commitment to quality, precision and excellence. We congratulate our Chief Blender, Shinji Fukuyo, and his diligent team across our distilleries who exhibit the highest level of skill and passion for their craft. This hard-working group commit themselves daily to producing nothing but the best spirits.”

The full list of House of Suntory competition results: 

DOUBLE GOLD
Hibiki 21 Year Old

GOLD
Hibiki Blender’s Choice 
Hibiki Japanese Harmony 
Hibiki Japanese Harmony Master’s Select 
Hibiki 30 Year Old
Yamazaki Single Malt 12 Year Old 
Yamazaki Single Malt 18 Year Old
Yamazaki Single Malt 25 Year Old 
Yamazaki Single Malt Mizunara 2020 Edition 
Yamazaki Single Malt Spanish Oak 2020 Edition 
Yamazaki Single Malt Bordeaux Wine Cask 2020 Edition 
Hakushu Single Malt 12 Year Old 
Hakushu Single Malt 18 Year Old
Hakushu Single Malt 25 Year Old

SILVER
Suntory Whisky Chita 
Suntory World Whisky AO 
The Hakushu Single Malt Whisky 
The Hakushu Single Malt Whisky Peated Malt 2021 Edition 
The Yamazaki Single Malt Whisky 
The Yamazaki Single Malt Whisky Puncheon 2020 Edition 
The Yamazaki Single Malt Whisky Peated Malt 2020 Edition 

ABOUT THE HOUSE OF SUNTORY
Since 1923, Suntory has been renowned as the pioneer of Japanese whisky for its House of Master Blenders and for their Art of Blending. The founding father of Japanese whisky Shinjiro Torii, built Japan’s first malt whisky distillery in Yamazaki, and the Suntory legacy continued with Torii’s son, Keizo Saji, Suntory’s second master blender who continued to establish distilleries including the Hakushu distillery. As the generations of Suntory’s master blenders carry on, Suntory Whisky remains committed to heritage and innovation. The House of Suntory Whisky has been named four-time Distiller of the Year at the International Spirits Challenge in London, UK (2010, 2012, 2013, 2014).

ABOUT BEAM SUNTORY
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and On The Rocks Premium Cocktails.  

Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good.  Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan.  For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.

Jim Beam’s latest addition, an orange liqueur infused with the world’s No. 1 bourbon, is now available nationwide

(CHICAGO) June 22, 2021 – Jim Beam® has officially announced its newest product available in the bourbon aisle this summer: Jim Beam® Orange. Jim Beam Orange combines a juicy, bright orange flavor with Kentucky Straight Bourbon Whiskey to give a light and bright twist to simple summer cocktails such as a Jim Beam Orange Highball. 

Jim Beam Orange perfectly combines the taste of sweet citrus, oak and light char, producing a fresh, zesty aroma and golden color. It is best enjoyed from a chilled shot glass or in a refreshing Highball cocktail made by mixing Jim Beam Orange and soda water over ice, garnished with an orange wedge. 

The Jim Beam brand was one of the first to pioneer the flavored whiskey segment, starting with its release of Red Stag by Jim Beam® Black Cherry in 2009. Throughout the years, Jim Beam continued to expand its flavored portfolio to appeal to bourbon lovers of all kinds, unlocking new tastes and occasions for consumers who might be newer to the bourbon space.

“As an innovator in the bourbon industry and early pioneer of flavored whiskey, we understand that many drinkers crave something a little different – maybe brighter and more refreshing – in the summer months. That’s why we selected Orange to join our other flavorful offerings,” said Malini Patel, Managing Director for the James B. Beam Distilling Co. at Beam Suntory. “Our flavored offerings not only invite new consumers into the whiskey category, but also delight bourbon lovers with new, interesting taste profiles. If you love bourbon and are looking for a summer refreshment, or you’re new to bourbon and are exploring different tastes and ways to drink it, Jim Beam Orange is for you.”

Jim Beam Orange has a 32.5 percent ABV and is now available at select retailers nationwide for a suggested retail price of $15.99 per 750mL bottle.

For more information about Jim Beam Orange, follow us on Twitter (@jimbeam) and Instagram (@jimbeamofficial), or visit jimbeam.com.

ABOUT BEAM SUNTORY
As a world leader in premium spirits, Beam Suntory inspires human connections. Consumers from all corners of the globe call for the company’s brands, including the iconic Jim Beam and Maker’s Mark bourbon brands, Suntory whisky Kakubin and Courvoisier cognac, as well as world renowned premium brands including Knob Creek, Basil Hayden’s and Legent bourbon; Yamazaki, Hakushu, Hibiki and Toki Japanese whisky; Teacher’s, Laphroaig and Bowmore Scotch whisky; Canadian Club whisky; Hornitos and Sauza tequila; EFFEN, Haku and Pinnacle vodka; Sipsmith and Roku gin; and On The Rocks Premium Cocktails.  
 
Beam Suntory was created in 2014 by combining the world leader in bourbon and the pioneer in Japanese whisky to form a new company with a deep heritage, passion for quality, innovative spirit and vision of Growing for Good.  Headquartered in Chicago, Illinois, Beam Suntory is a subsidiary of Suntory Holdings Limited of Japan.  For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com.

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Drink Smart®
Jim Beam® Orange, Orange Liqueur infused with Kentucky Straight Bourbon Whiskey, 32.5% Alc./Vol.
©2021 James B. Beam Distilling Co., Clermont, KY